Google Chrome OS
Google approved that company was working under new OS - Google Chrome OS. Many users and analytics were waiting for the new product from Google, especially for completely new OS.
Google Chrome OS is absolutely independent OS and has nothing in common with mobile Androis OS. Google Chrome OS is oriented to work in the Internet. It is based on Linux kernel. New OS can work with x86 and ARM processors. It is expected that Google Chrome OS will be set up on small netbooks. The firs sales are going to be in the second quater of 2010.
Engineers said that they wanted to develop very easy for understanding OS, stable where users can forget about malware and viruses. Today some screenshots of Google Chrome OS were published on the Internet. But originality is under suspicion.
Showcase for Google Inc.
Salesforce.com Inc.'s online software service is becoming a showcase for Google Inc.'s e-mail and other widely used applications, deepening a relationship that has spurred speculation Google eventually will buy its smaller partner.
Besides selling Google's programs to its 41,000 business customers, Salesforce.com will integrate the suite of applications into its own service, which helps companies track and identify customers' needs.
The agreement to be announced Monday builds upon several years of collaboration between Salesforce.com and Google, which are trying to persuade more businesses to subscribe to software services over Internet connections instead of buying programs that must be installed on individual computers.
The online approach, sometimes called "cloud computing," represents a potential threat to bigger software makers like Microsoft Corp., Oracle Corp. and SAP AG that make most of their money from selling individual licenses and then charging additional maintenance fees.
Salesforce.com Chief Executive Marc Benioff has become cloud computing's chief evangelist since he left Oracle to found his San Francisco-based company nine years ago. He believes his preaching will resonate even more with Google applications in Saleforce.com's platform.
"This will make it easier for us to convince more businesses to stop buying Microsoft Office and switch to better services like this that are emerging in the cloud," Benioff said.
The additional applications will help make Salesforce.com's service more attractive, but "the real winner here is Google," said Nucleus Research analyst Rebecca Wettemann. "This gives them a (business) sales channel" at no additional cost.
Salesforce.com also intends to sell customer support for Google's applications later this year.
Reports that Salesforce.com wanted to plug Google's applications into its service surfaced nearly a year ago, triggering chatter about a possible acquisition.
The takeover talk then cooled after Salesforce.com disclosed that it had merely retooled its service to make it easier for its customers to distribute their ads through Google's Internet-leading search engine.
Benioff declined to comment about a possible sale to Google. Dave Girouard, who oversees Google's applications, also declined to comment about the company's interest in buying Salesforce.
Salesforce.com and Google have more in common than a passion for cloud computing.
Both companies have cultivated fun-loving cultures and set up philanthropic foundations funded by a portion of their profits.
And the stocks of both companies have soared more than fivefold since their initial public offerings in 2004.
With annual sales of $749 million, Salesforce.com currently has a market value of more than $7 billion.
That's well within the means of Google, which has a market value of $145 billion and $14 billion in cash. The Mountain View-based company's most expensive acquisition so far has been its recently completed $3.2 billion purchase of Internet ad service DoubleClick Inc.
Google's suite of applications includes word processing, spreadsheets, calendaring and instant messaging, as well as e-mail. All the programs are hosted over the Internet, which Google views as an advantage because users can access the applications from any computer with an online connection.
But the convenience hasn't won over most major companies, many of which worry about security issues and the ability to use the programs off-line. "There is still a big trust issue, rightly or wrongly," Wettemann said.
Google offers free basic versions of its applications and charges an annual fee of $50 per worker for a deluxe package with more options.
More than 500,000 businesses and millions of people use the programs, according to Google. The company hasn't specified how many of the businesses pay fees for the premium applications.
The programs haven't been a big moneymaker so far. Last year, Google collected less than $200 million from software licensing while raking in $16.4 billion from advertising sales.
Google Stock Raise Down
The beginning of the current year became for Google very hard. Their stocks has been raising down. For comparison the previous price was 750 USD, now it is 464 USD!!! The reason is that clicks on search advertisement were slowing down also. Now Google testing new algorithms of bringing ads to customers on their search page and analythics forecast the growth of stocks.
Google has started to place a contextual videoadvertising
Internet-giant Google has started to place in a test mode on page of results of search a contextual videoadvertising. While advertising rollers are shown in the limited volume therefore see them users of Google. "Luckies" can far not all will have an opportunity to see a roller having noticed the contextual reference with the small pictogram in the form of a sign "+", by pressing on which the small player will open.
According to vice-president Google on search services, for accommodation of videoclips from advertisers additional money will not be raised yet. To be paid, as well as earlier, should only cliques under the advertising reference. Thus paid will be even cliques on a videoclip, without transition to a site of the advertizer, informs eWeek.
So, according to analysts comScore, about 20 % of Internet serfers look through monthly the order of 841 minutes of video. Almost 30 % of users look through 77 minutes of video. 54 % of the users who are on a regular basis looking through video on the Internet are remarkable that visit site YouTube belonging Google.
Meanwhile according to data of analysts IDC volume of the American market the Internet-advertising the last quarter has reached 7,3 billion dollars. It approximately on 28 % above a similar parameter for the fourth quarter 2006. Search giant Google continues to keep in sector of on-line advertising in the lead positions.
Google develops the new editor for web-pages
Company Google prepares for new on-line service under name Google Sites, the web-pages intended for editing.
As informs Your Search Advisor referring to the presentation lead by company Google in Ann Arbore (Michigan), development of firm JotSpot will be put in a basis of service Google Sites. We shall remind, that Google has got company JotSpot in the autumn of the last year. JotSpot specializes on development of software for creation and the publication of Wiki-pages (from Hawaiian wikiwiki - is "very fast"). Technology Wiki allows to make editing of contents through a web-interface, instantly to create references to other clauses (as existing, and on planned) and so on.
Google already offers users system Google Page Creator for editing a web-pages. This service is represented by the visual editor HTML constructed on the basis of technology AJAX and combined with a free-of-charge hosting. The new service Google Sites possessing expanded functionality, should replace service Google Page Creator. By means of Google Sites a web-developers, among other, intranetwork portals and the multiuser environments can create. Google Sites also will give to developers of a control facility projects.
Exact date of start of service Google Sites is not specified. Presumably, the service will earn in following year and will be a part of a set of on-line office appendices Google Apps.
Google nevertheless prepares to launch an on-line storehouse of data
Hearings about that Google prepares for on-line storehouse of data have again emerged on a surface: this time authoritative edition Wall Street Journal has informed referring to not specified " authentic sources ", that Google plans to give to users an opportunity to store on servers of the company as a matter of fact the information which for today usually hold on own hard drives, - whether it be briefs, photos, music, video, etc. That access to the necessary data can be received from any computer or the mobile device.
Exact terms of start of service GDrive while are unknown: " the persons familiar with a question ", under statement Wall Street Journal, assume, that it happens in some months. At service will be both free-of-charge, and paid versions, - the second, naturally, with more ample opportunities.
It is necessary to note, that Google starts service of a data storage in online after many competitors: service AOL Xdrive for today offers clients 5 GB disk space for a data storage in online free of charge, and for 10 dollars a month - 50 more GB. Apple iDisk offers 10-GB "increase" to a local hard disk within the limits of service .Mac (the user's payment for use of this service makes 99 dollars a year); beta-version Microsoft SkyDrive offers 1 GB free of charge (the paid version while is not present), - and in the near future will offer 500 more mbyte for storage of office documentation within the limits of service Office Live Workspaces.
That can offer Google, is not clear yet though as fairly notices Wall Street Journal, the company already offers, through various services, decent enough space for a data storage in the Network: for example, the size of box Gmail at present makes 5295 MB, and to users Picasa is accessible 1 GB to storage of photos free of charge, for 20 dollars a year it is possible to rent 10 more GB, and for 500 dollars a year - 400 GB. Most likely, Google plans to unite all the storehouses of the user data in a single whole.
Google continues to increase a search market share
The company comScore has promulgated results of the analysis of the American market of search systems in October of this year.
According to statistics comScore the last month inhabitants of the United States have made in total 10,5 billion search inquiries. It on 11,8 % above a similar parameter for September when Americans have addressed for the help to the Internet-search engines of 9,4 billion times.
Company Google continues to strengthen the leadership in the market of search systems. In October on share Google 58,5 % from total amount of a corresponding segment had. For a month market share Google has grown on 1,5 %. And here being on the second place with a parameter in 22,9 % company Yahoo for a month, on the contrary, has lost 0,8 %. Closes a three of leaders Microsoft on which share the last month 9,7 % from total amount of the American market of search systems had. It on 0,6 % less than similar parameter Microsoft for September. The fourth and fifth places with parameters in 4,7 % and 4,2 % keep Ask Network and Time Warner Network, accordingly. For a month market shares of these companies practically have not changed.
In numerical expression company Google has processed 6,2 billion the search inquiries made by Americans in October. For Yahoo and Microsoft the given parameter makes, accordingly, 2,4 billion and 1,0 billion inquiries.
By the way recently little-known American company Jarg has submitted the claim against Google having accused the search giant in illegal use of the patented technology. It is a question of the patent behind number 5,694,593 from 1997 in which the description of a technique of search and extraction of the information from the greater distributed databases contains. Jarg demands from Google payment of indemnification which size is not specified.